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Edison Share of Ear Insights and NPO FunX Transformation
In episode 407 of the RedTech Daily Podcast, Marguerite Clark presents the latest insights from the radio broadcast and digital audio industries. The episode starts with an introduction and highlights of the day's key topics, setting the tone for a deep dive into industry developments. Marguerite discusses Edison Research's Share of Ear report, providing a comprehensive analysis of its findings and their potential impact on the industry. The discussion then moves to NPO's FunX reinvention, exploring its significance and the innovative changes being implemented. The episode concludes with closing remarks and an invitation for listeners to visit redtech.pro for more information and updates.
Key Points
- Edison Research's Share of Ear report highlights a 167 percent increase in audiobook listening among Americans aged 13 and older since 2016.
- Over half of Americans aged 18 and older have listened to an audiobook, indicating the medium's growing popularity.
- NPO has transformed an old bank in Amsterdam into the Content Vault, a state-of-the-art hub for FunX's live acts, radio, and multimedia production.
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Transcript
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