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AI in Radio, Mira Business FM Launch, and Future Industry Trends
In episode 321 of the RedTech Daily Podcast, Marguerite Clark explores the intersection of AI and creativity within the radio industry. The episode begins with an introduction to the day's topics, followed by a discussion on how AI is shaping the future of creative processes in radio. Marguerite highlights the launch of Mira Business FM in Dubai and shares insights from the Australian Podcast Ranker. The episode also delves into the introduction of a new multi-channel DRM transmitter and examines the impact of algorithmic fragmentation on radio. The conversation extends to the dual radio market and the potential future of the industry. The episode concludes with closing remarks.
Key Points
- Artificial intelligence can automate mundane radio tasks, allowing professionals to focus on creativity and personal curation.
- Mira Business FM has launched in Dubai with a unique business-focused format, supported by advanced broadcast software and systems integration.
- In Australia, sports and technology podcasts are the top choices for men aged 25 to 54, reflecting strong genre preferences and significant purchasing power.
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Transcript
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