AEQ Webinar, Human Voices in Broadcasting, and Radio 2 Studio Insights
In episode 379 of the RedTech Daily Podcast, Marguerite Clark presents a comprehensive overview of current trends and developments in the radio broadcast and digital audio industries. The episode begins with an introduction and overview, setting the scene for an informative discussion. Marguerite provides details on the AEQ Capitol IP Plus webinar and the Digital Sales Mentorship Program. The conversation then shifts to the crucial role of human voices and talent in broadcasting. Insights into Radio 2's studio setup and Westwood One's Edison Q3 Share of Ear report are shared. The episode also highlights the collaboration between Lawo and SMPTE on IP workflow training. It concludes with closing remarks and website information.
Key Points
- AEQ is hosting a free webinar on December 18th to explore the features of their Capitol IP Plus digital audio console for modern broadcast studios, emphasizing the importance of advance registration due to limited spaces.
- In the age of AI-generated content, the unique emotional texture, empathy, and cultural awareness provided by human radio hosts make them irreplaceable, offering a genuine connection that synthetic voices cannot replicate.
- Westwood One's Edison Q3 Share of Ear report highlights that AM/FM radio leads ad-supported audio with a 64% share, and integrating it with other platforms can significantly boost audience reach.
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Transcript
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