
Edison Research tracks continued growth in at-home podcast listening
In episode 396 of the RedTech Daily Podcast, Marguerite Clark explores the latest trends and insights in the radio broadcast and digital audio industries. The episode begins with an introduction and an overview of today's headlines, setting the stage for a focused discussion on the growth of at-home podcast listening, as reported by Edison Research. Marguerite examines the factors driving this trend and its potential implications for content creators and the industry at large. The episode concludes with closing remarks and a call to action, encouraging listeners to engage with more content and updates on redtech.pro.
Key Points
- Acast has acquired Germany’s Wake Word Studios.
- U.DAB has launched the largest small-scale D.A.B. multiplex in the U.K.
- Edison Research reports that 63% of weekly podcast consumers in the U.S. now prefer at-home listening.
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Transcript
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